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You may also be asked to create a separate registration account with some of the services provided by partners and other providers on mercedsunstar.com. An example is the mercedsunstar.com paid archive service. Be aware that the information collected by a provider may be subject to the privacy policy and terms of use of that provider, and we recommend reviewing these prior to submitting your registration.
If you wish to forward an article to a friend, we will ask that you provide your friend's name and e-mail address. While we may collect statistics on which articles are forwarded, we do not sell, rent, or market your friend's personal information, and retain the information only as long as necessary to provide this service.
Passive Data Collection and Use
Like most Web sites, mercedsunstar.com also collects and logs information automatically and through the use of electronic tools that may be transparent to you, such as your IP address, the name and location of your Internet Service Provider, the type and version of your browser, the length of time that you stay on mercedsunstar.com, search queries, your click-stream data, the location that referred you to mercedsunstar.com and the average number of pages viewed. If you visit another website prior to browsing mercedsunstar.com, that website might place personally identifiable information within a URL, which may be logged by us. Your IP address is the identifier assigned to your particular computer when you access the Internet. Depending on how you connect to the Internet, your IP address may always be the same, or it may change each time you access the Internet. Note that logging your IP address does not in and of itself provide us with your name, e-mail address or home or work address. We use this log information for systems administration and troubleshooting purposes and may also use it to gather general demographic information about you such as your general location and your Internet Service Provider. In order to better provide our services to you and to develop member profiles that enable us to focus our site, services and advertisements on your interests, we may correlate this log information with other information about you, such as your registration information or newspaper subscription records.
Cookies, Web Beacons and Third Party Advertising Technology on our sites
Most standard Web browsers contain a feature called "cookies," which allow a Web site to place information about a user's visit to that Web site in a small data text file that is stored on the user's computer. Our use of cookie technology will likely be transparent to you and is used to recognize you and hold information from one visit to the next in an effort to increase your ease of use of mercedsunstar.com and to allow us to better understand how people use our site through click-stream analysis. For example, cookies are used to store your member name and password, sparing you from having to re-enter that information each time you visit. Another example is that we may use cookie technology to control the number of times you see a particular advertisement while visiting mercedsunstar.com. You can turn the cookies feature off by using your browser preference options, but doing so will severely limit your access to mercedsunstar.com and may prevent you from registration.
Some of mercedsunstar.com's third party content providers also may place a cookie on the user's computer. If a user chooses to monitor or restrict cookies that are placed on his computer, the user can determine the Web site that is attempting to place a cookie. Those cookies are controlled by the content provider, and users should refer to that provider's privacy policy for further information regarding its use of cookies.
