May 14, 2014 1:24 AM

Social media emerges in Merced sheriff’s race

Social media networks are playing a role for the first time ever in a Merced County sheriff’s campaign. All four hopefuls in the Merced County sheriff’s race, Pat Lunney, Jim Soria, Frank Swiggart and Vern Warnke, are using a combination of Facebook, Twitter and websites to reach out to potential voters in Merced County. This year marks the first time these tools have been available in a campaign to be the next sheriff in Merced County.

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