The Buzz: Snoopy launches new California license plate

02/06/2014 9:34 PM

02/06/2014 9:42 PM

Snoopy plates will support California’s museums

Good grief, Toni Atkins!

The San Diego Democrat and Assembly-speaker-to-be on Thursday unveiled a new license plate featuring the image of Snoopy, the iconic beagle of “Peanuts” fame.

“I look forward to seeing Snoopy do his signature twirly-feet dance on license plates all over the state,” Atkins said.

Peanuts creator Charles M. Schulz hailed from Santa Rosa, and California has used the original Snoopy drawing with permission from his family. Atkins last year carried a bill creating the plate, with proceeds going to competitive grants for museums.

The California Cultural and Historical Endowment will oversee the grant program. Highlighting the goal of helping museums, sample license plates displayed during a Thursday event at the California History Museum featured the phrase “museums are for everyone” in red text.

When it came time for Atkins to sign up for a new plate, she got encouragement from a Snoopy-suited visitor who bobbed enthusiastically about the new fund.

The Snoopy plates will join a dozen other special-interest license plates offered by the state. The existing plates support Lake Tahoe, pets, firefighters and other causes.

– Jeremy B. White

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