New restaurant coming to River Park as Korean food trend keeps growing in Fresno
AI-generated summary reviewed by our newsroom.
- Jesse Boy, a Korean fried chicken and cauliflower restaurant, will open in River Park.
- The Fresno location will offer wings, tenders, and vegan cauliflower in a dedicated fryer.
- Jesse Boy is planning a fall grand opening.
River Park is getting in on the Korean restaurant trend with the announcement of a new spot in the works: Jesse Boy.
It’s a Korean-inspired fried chicken and cauliflower restaurant that is planning to open across from BarrelHouse Brewing Co., between Claire’s and the Kids Empire indoor playground.
A grand opening is planned for this fall.
The owners also run Yogurtland a few doors down in the main outdoor portion of River Park outside the theater.
What is Jesse Boy?
The restaurant is named after chef Jesse, who grew up eating his mom’s Korean fried chicken.
He used her recipes to launch a stand at farmers markets in Los Angeles. That led to a location in Hollywood.
Soon, a Fresno location will serve Korean fried chicken as wings or chicken tenders. It will also offer Korean fried cauliflower, a vegan option prepared in its own dedicated fryer.
The food can be served as a plate, bowl or sandwich, with sides such as jasmine rice, french fries or sesame salad.
Aguas frescas, the popular Mexican drinks made with fruit, are also on the menu.
Korean restaurants in Fresno
Korean restaurants are nothing new in Fresno.
Korean barbecue spot Kaya Restaurant operated for years in its unique building on Blackstone Avenue before closing. And Shila Korean BBQ has locations in Clovis and Fresno. Rock & Noodles, a Korean fusion noodle restaurant, is on West Shaw Avenue.
Several more Korean places have opened recently, including Korean corn dog food trucks, Gangnam Korean Cuisine at First Street and Nees Avenue, and Naju Tofu at Cedar and Nees avenues.
Coming next are Seoul Meat Co. Korean Barbecue at Fashion Fair and a second location for Korean fried chicken franchise bb.q Chicken. This one will be at Kings Canyon Road and Clovis Avenue at the former Maria’s Tacos.
This story was originally published May 6, 2026 at 9:42 AM with the headline "New restaurant coming to River Park as Korean food trend keeps growing in Fresno."
