National beauty retailer to open new Merced location. See where
AI-generated summary reviewed by our newsroom.
- Merced gains Alta Beauty at Shoppes at Merced, joining other national retailers.
- Company reported Q2 net sales of $2.8B and 6.7% comparable sales growth.
- Several national chains—Burlington, Petco, Five Below and others—open or planned.
A national chain selling cosmetics, skin and haircare products will be opening a location in Merced joining other national retailers who have recently opened or will be opening their doors to the public soon.
Ulta Beauty, which operates more than 1,400 stores across the United States, will be opening a location next to Five Below in the Shoppes at Merced. The new location will also join Petco and Burlington as the newest stores there. .
Ulta Beauty, which opened its first store in 1990, sells various products including cosmetics, haircare, skincare, fragrances, wellness and salon services. According to the company’s website, it operates more than 170 locations in California with the next nearest Ulta 2841 Countryside Drive in Turlock.
The company reported a total net sales of roughly $2.8 billion in quarter two of the fiscal year as of Aug. 2. This represents a 6.7% comparable sales increase compared to the same time last year.
Burlington, a national discount retailer which operates more than 1,000 stores across 46 states, Washington D.C. and Puerto Rico, held its grand opening on Oct. 10. Petco, the national animal supply chain with stores in all 50 states, is expecting to open the doors to its Shoppes at Merced location on Oct. 20. Five Below, a national discount retailer with more than 1,800 stores across 44 states, will also be opening a location at the Shoppes at Merced.
Inside the Marketplace at Merced, Boot Barn recently held a soft opening on Oct. 13, with the intention of holding a grand opening at the store sometime next month. Shoe Palace also recently opened its doors to customers on Oct. 11. Vallarta Supermarket, a Latino-focused grocery store featuring fresh produce and specialty goods is expected to open at the mall in 2026.
Other businesses expected to open near the Marketplace at Merced include mattress and bedding retailer Mattress Firm, Bath & Body Works, Rack Room Shoes and Aspen Dental.
